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[Traffic - Sales Manager]
Responsibilities
- Prospect and acquire new iGaming clients (brands and operators);
- Conduct initial discovery calls and qualify leads;
- Present the agency, its services, and case studies;
- Develop tailored marketing strategies based on client goals, channels, business models, and budgets;
- Close deals, launch partnerships, and drive upsell opportunities;
- Coordinate with media buying, affiliate, and operations teams;
- Manage CRM, track deal stages, and maintain accurate sales forecasts;
- Participate in industry conferences and work with inbound and offline leads.
Requirements
- Strong understanding of sales techniques (SPIN, RAIN, etc);
- Strong understanding of performance marketing, including paid traffic, CPA/RevShare models, funnels, KPIs, LTV, and ROI;
- High level of proficiency in working with client selection criteria;
- Knowing how to analyze potential customer and being able to change a sales strategy;
- Ability to conduct consultative sales calls, present services, and clearly communicate value propositions;
- Confident spoken and written English;
- Strong discipline in CRM usage, pipeline management, and sales forecasting;
- Experience working with different types of clients, from small businesses to large iGaming operators;
- Strong understanding and relevant experience with attending conferences.
Will be a Plus
- Existing network of contacts within the iGaming industry;
- Experience selling performance-based models (CPA, RevShare, Hybrid);
- Participation in iGaming conferences (SiGMA, iGB, SBC, etc.);
- B2B sales experience in iGaming, digital marketing, media buying, or affiliate marketing.
